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Communication is the key to social integration. Communication enables people to share ideas, express their feelings and effectively contribute to discussions and debates. In most cases, language poses a great barrier to communication between different cultures or communities. For effective cross-cultural communication, people have to realise the need for knowledge. Without knowledge, cross-cultural communication is almost impossible. This knowledge involves understanding the potential cross-cultural problems and developing means to overcome them effectively. Also, people should recognise the need for behaviour adjusts in the case of personal efforts failure. One should realise the differences that are brought about by cultural differences and be slow at making conclusions and judgement that are culturally biassed.
Today’s workplace is diversifying to accommodate different geographical regions and span numerous cultures. Therefore, it 's hard to understand how to effectively communicate with individuals who rely on different means to reach a common goal or speak a different language. Although, people maybe from the same geographical location, there are some cultural differences that should be put into consideration for effective communication to be in place. The first step of effective cross-cultural communication recognises that the sender and receiver of the message are from two different cultures or backgrounds.
Having knowledge on cultural diversity is the key to cross-cultural communication. Learning how to better communicate with people whose first language does not match with ours does not necessarily mean studying their language and culture. However, it is important to learn the basic about other people culture is paramount. The basics about culture help one engage effectively in greetings and physical contact that is the first step of forming an effective communication. Although most companies offer cultural training across different cultures, it is important for people to increase their understanding and knowledge about these cultures. This entails recognising that some individual reactions and behaviours are culturally driven and they may seem inappropriate to you but to them they are culturally appropriate.
In today’s global marketplace, the ability to communicate multi-culturally and effectively is very crucial. For active business production relationship, sensitivity to the potential issues of cross-cultural communication is paramount. To establish a common ground between enterprises or people, the first step is to set up a communication field. Establishing a common ground helps in creating productive dialogue between the two parties that will enhance the relationship between the two sides. While establishing a common ground, the two sides have to recognise the cultural differences and different cultural expectations.
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